In the Amazon Patent Evaluation Express (APEX) program, tight timelines and technical determinations can directly shape both cost and commercial impact. We conduct an integrated, three-part analysis—patent claims, product technical features, and listing presentation—to deliver a clear risk conclusion and response roadmap. Based on business objectives, we help clients select the most effective strategy mix, including:
• participating in APEX and submitting targeted technical arguments and supporting evidence;
• adjusting product design/structure and/or listings to reduce claim-scope exposure;
• pursuing negotiated outcomes (license/settlement) to manage uncertainty and operational loss;
• connecting immediate actions with product iteration, patent strategy, and competitor risk management.
Our goal is “rapid loss containment + long-term recurrence prevention”—solving the immediate issue while reducing repeat-dispute risk through a systematic approach.